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Articles: Northwest Cellars In The News

Northwest Cellars launched in September 2004 to a wonderful reception by the public along with great coverage in the press. Here are just a few of the recent articles about Northwest Cellars:

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May, 2008

Online exclusive: Private label wines boost profits

Some of the top restaurant owners in the Pacific Northwest have a powerful marketing weapon - a unique, affordable way to cultivate customer loyalty, stand apart from the competition and give diners a reason to return, again and again. "A private label sets you apart," says April Pogue, sommelier at Earth and Ocean at the W Hotel in Seattle. "It's more of a marketing tool and it makes it more special. You can't get this wine anywhere else...

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(click to download PDF file - 317 KB)

Thursday, April 3, 2008

IDEAS THAT WORK

Raising a Glass for Charity: Wine Sales Benefit Good Causes

A red wine named after a pig is raising thousands of dollars for charitable causes in Seattle.

The Pike Place Market Foundation, in Seattle, has counted on a giant bronze piggy bank named Rachel to solicit donations for more than two decades. It attracts about $8,000 a year from visitors to the popular Pike Place Market, which runs the charity.

To gear up for the market's 100th anniversary last August, the organization spent $5,076 and commissioned 47 cases of custom-labeled cabernet sauvignon from Northwest Cellars, a winemaker in Kirkland, Wash., to raise money for its programs. Rachel the pig, which turned 21 last year, was pictured on the wine's label, created by a graphic-design firm in Seattle.

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(click to download PDF file - 48 KB)

The Front Burner | November, 2007

Custom Label Wine

Lure customers, secure profits now... and into the new year

Can serving a custom label wine boost your restaurant's profits? Some of the top restaurants across the state say the marketing benefits are priceless.

"In the long run it makes a profit," says Sandra Wright, Mackay Restaurants' director of sales and marketing. "But it's really about lifetime loyalty of the customer, which you can't put a price on."

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(click to download PDF file - 1474.9 KB)

The Peninsula Gateway | Wednesday, August 1, 2007

QFC Stores add Gig Harbor Flavor to Top-Of-the-Line Northwest Wine

Deal with Kirkland business puts sunset view on bottle

Christmas gifts should be a little easier for Gig Harbor residents this year.

This June, with the help of the city of Gig Harbor, both area QFC stores unveiled their specialty Maritime Merlot and Maritime Chardonnay-Viognier wines, complete with a sunset view of the harbor on its label.

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(click to download PDF file - 68 KB)

NWSource | Friday, February 23, 2007

Wine inspired by swine

Local cellar releases "Rachel Red" in honor of Pike Place pig

May we interest you in a glass of "Pignot" Noir? In honor of the Pike Place Market Centennial – and the Chinese Zodiac Calendar, which names 2007 the Year of the Pig (or boar, to be historically correct) – Northwest Cellars just released "Rachel Red," a blend of Cabernet Sauvignon (51 percent), Merlot (25 percent) and Cabernet Franc (24 percent).

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(click to download PDF file - 147 KB)

HeraldNet | Thursday, October 17, 2006

The Perfect Blend

Buying Wine for its label - for a cause

The Arts Council of Snohomish County might have come up with the perfect blend.

Take original art. Wrap it around a tasty bottle of wine. Sell it, and people will feel good, drinking the wine and helping a worthy cause.

The council, along with Artspace Inc. and Northwest Cellars, is selling five custom wine blends to help raise money to build a new visual arts center in downtown Everett.

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(click to download PDF file - 88 KB)

KOMO TV | Thursday, October 5, 2006

Northwest Cellars on KOMO News

Help Build Artspace with Northwest Cellars Wines

Northwest Cellars owner Bob Delf was interviewed on KOMO TV News about labels done for the Arts Council of Snohomish County. A portion of the sales of these wines goes to support the Viusal Arts Center project, Artspace, scheduled for completion in 2009. You can purchase the wines at Wicked Cellars, Dirty Martini, Il Bistro Vino, Everett Yacht Club, and Blulwater Bistro, as well as through Northwest Cellars. Click here to order.

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(click to download Windows Media Viewer file - 2826.2 KB)

Passions | Friday, April 28, 2006

Sound loop

Executive appreciates theater crowd applause

When Robert Delf was a 24-year-old computer programmer, he got an offer that could have changed his life: to play piano for Gloria Kaye, a then-well-known Canadian singer who was about to embark on a North American tour. It was 1973...

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(click to download PDF file - 184 KB)

Profitable Promotions | January 2006

Merchandising to Build Relationships

The staff at Waterfront Seafood Grill in Seattle knows their repeat customers. With nearly 25 percent of the revenue generated from private dining events, Waterfront Manager Chris Sparkman got together with Northwest Cellars to send an appreciative gift during the holidays to all of the concierge groups and private dining booking agents who repeatedly send business to the ...

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(click to download PDF file - 198 KB)

Paul Gregutt

Wine Advisor | Wednesday, December 14, 2005

Think outside the bottle for a wine-lover's gift

Northwest Cellars designs custom labels, to order, for your special event or company function. You have a choice of red, white or sparking, with whatever photo, illustration, or logo your wish, nicely designed and custom printed. There is a ...

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(click to open PDF file - 473 KB)

Dee Hitch

Lifestyle | Wednesday, December 14, 2005

Say cheese, wine this festive season

Here is a clever gift idea for the holidays, birthdays, anniversaries, weddings, charity events or corporate get-togethers. Northwest Cellars blends wines and adds personalized labels. I met Bob Delf, owner of Northwest Cellars, at a wine event (where else?) and immediately ordered two ...

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(click to open PDF file - 804 KB)

Patti Payne

BEHIND THE SCENES | February 11-17, 2005

LABEL ME

At a recent open hyouse for wedding vendors at A Perfect Celebration in Bellevue, folks gathered around the two owners of Northwest Cellars, wine distributors with custom labels.

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(click to open PDF file - 653 KB)

HOT DISH | November 3-9, 2004

Custom Clusters

How many people have dreamed about seeeing their own name (or face) on a bottle of wine? Robert Delf and Gregory McDonald are hoping that a great many people have. That's why they founded Northwest Cellars; to let wine fans who want to commmemorate a wedding ...

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(click to open PDF file - 556 KB)

2004-10-20 | by Lori Varosh, Journal Reporter

Design your own wine labels

New house? New baby? New business? Want to celebrate a champion racehorse, a theatrical opening or a cherished customer? Whatever the occasion, you can now annouce it with wine.

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(click to open PDF file - 843 KB)

Spring / Summer | 2005 Issue

Private Wine Label

Whatever your wedding theme, you can complement it by uncorking bottles with custom wine labels from Northwest Cellars (218 Main St., Kirkland; 866-421-9463; northwestcellars.com).

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(click to open PDF file - 522 KB)

Personalized Wine Labels from	Ordering Custom Wine Labels is as easy as 1 - 2 - 3 For more information, call 1.866.421.WINE (9463)